Hotel Research

In: Business and Management

Submitted By bhing
Words 379
Pages 2
Formal Problem * Shortage of skilled employees
Some of the employees are lack of knowledge about the workforce in different skills levels. The reason why lodging industry has failed to retain good professional employees.

* Retaining quality workforce
Retention of the workforce through training and development in the hotel lodging industry is a problem and attrition levels are high. The reason for this unattractive wages packages.

* Shortage of rooms
The hotel lodging industry is facing heavy shortage of rooms. Even though here in Angeles City are there’s a lot of hotels are being establish, but still shortage will still persist.

* Intense competition
Lodging industry is witnessing heightened competition with the arrival of many heightened competition with the arrival of new players, new products and new systems.

* Customer expectation
As Angeles City is emerging as a destination for business and leisure purposes, many expectations of customers are rising. The hotels have to focus on customer loyalty and repeat reservation.

* Manual back-end
Using manual log in lodging is simply not track. Guest need more easy access in reservation like using advance technologies that attract them.

* Human resource development
Some of the services required in the tourism and hotel industries are highly personalized, and no amount of automation can substitute for personal service providers.

To maintain a competitive status: * Stay ahead of the marketing curve by creating a strong presence in social networking site. * Research what local competitors are offering and one of those promotions. Be bold and creative. This is the advantage of marketing affects on a direct competitor to win new customer/guest. * Engage your guest in word-of-mouth, marketing techniques through customer rating sites. They are relying on the…...

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