Ford Motor Company
Ford Motor Company’s success is based upon flexibility, innovation, and the ability to provide affordable vehicles for the masses. Initially the company designed one model car (the Model A), that could be mass produced by an assembly line approach. As a result, the two-cylinder, eight horsepower engine was affordable at the price of $850.00, in 1903.
In 2008, the Ford Motor Company established its “One Ford” business model, which was a comprehensive plan to sell numerous models globally
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