Getting To The Bottom Of Triple Bottom Line

  • Getting to the Bottom of “Triple Bottom Line”*

    In Press, Business Ethics Quarterly Getting to the Bottom of “Triple Bottom Line”* by Wayne Norman and Chris MacDonald March 2003 Abstract: In this paper, we examine critically the notion of “Triple Bottom Line” accounting. We begin by asking just what it is that supporters of the Triple Bottom line idea advocate, and attempt to distil specific, assessable claims from the vague, diverse, and sometimes contradictory uses of the Triple Bottom Line rhetoric. We then use these claims as a basis

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  • Marketing to the Bottom of Pyramid

    Wohlers Hall, 1206 South Sixth Street, Champaign, IL 61820, United States article info Article history: Accepted 1 February 2009 Keywords: Subsistence marketplaces Subsistence consumers Bottom of the pyramid abstract Over 4 billion people live in what is commonly referred to as the “bottom of the pyramid” or as subsistence marketplaces. These individuals and families live in substandard housing, with limited or no access to sanitation, potable water, and health care, have low levels

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  • Bottom Line on Ethics

    The article called “The Bottom Line On Ethics” (From the Board, 2003), written by Amitai Etzioni who is the founder and director of “The Communitarian Network ”which is supported by Washington, D.C. and aims to enchance social senses, answers some questions about business ethics and argues that ethics depends on different situations so behaving ethically is not constant. Etzioni, starts his speech defending that good ethics is not good business. He defines the sentence “Good ethics

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  • Bottom of the Pyramid

    Schumpeter The bottom of the pyramid Businesses are learning to serve the growing number of hard-up Americans Jun 23rd 2011 | from the print edition MANAGEMENT gurus have rhapsodised about “the fortune at the bottom of the pyramid” in emerging markets ever since C.K. Prahalad popularised the idea in 2006. They have filled books with stories of cut-price Indian hospitals and Chinese firms that make $100 computers. But when it comes to the bottom of the pyramid in the rich world, the gurus lose interest

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  • Case Study: Bottom of the Pyramid

    positions would be created, etc. One of the main goals of companies is to increase their profits. However, not all companies’ intentions are to pocket these profits. As long as companies are reinvesting the profit in appropriate ways, the ethical line of creating profit from low-income individuals is not crossed. Many companies adhere to the corporate social responsibility and make sure to benefit the community instead of exploiting them.

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  • Housing Market Not at Bottom

    for 2011 was unrealistic. The housing market was showing progress last year so economist expected the market to hit bottom late 2011. However, the $8,000 tax credit showed that the progress was short-lived. Once the tax credit expired the deprecation on the market began again and has continued to drop ever since. Stan Humphries, Zillow's chief economist believes “prices won't hit bottom before next year and expects they will fall by another 7% to 9%”. Doug Duncan, the chief economist at mortgage company

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  • Bottom of the Pyramid

    Marketing to the Bottom of the Pyramid Until recently, the least important market segment has been the most poor, lower-income individuals and families. According to Professor C.K. Prahalad, the “bottom of the pyramid”, also referred to as the BOP, is made up of nearly 4 billion people who survive on $2 a day or less. Making up approximately a quarter of the world’s population, these four billion people hold $14 trillion in purchasing power and this group is growing each year. In the past, this

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  • New Bottom Line in Business, Article Critique

    Nicole Grandmont-Gariboldi Abstract Steve Denning, contributor at Forbes wrote an article explaining the changes in business and in it he points out the inaccuracies haunting new managers and also defines the “new bottom line of business.” Denning explains that “Of all the pathologies afflicting Management, the most noxious is the pursuit of the wrong goal: maximizing shareholder value.” Maximizing shareholder value should not be a goal, it is in fact as Denning points

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  • Bottom of Pyramid

    core aspect of the Plan was to identify and nurture businesses of the future. Over 150 new businesses were proposed before the list was narrowed down to nine. These included a foray into drinking water, a plan for network-based marketing (along the lines of Amway) and an entry into retailing herbal therapy products and services through a chain of therapy centers. Perhaps the most interesting, though, was an initiative called Shakti, which aimed to extend the reach of HLL’s products to the 742 million

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  • The Fortune of Bottom of Pyramid

    strategy + business issue 26 The Fortune at the of the SECURITY AND S T R AT E GY Bottom Pyramid by C.K. Prahalad and Stuart L. Hart content strategy & competition Low-income markets present a prodigious opportunity for the world’s wealthiest companies — to seek their fortunes and bring prosperity to the aspiring poor. 2 With the end of the Cold War, the former Soviet Union and its allies, as well as China, India, and Latin America, opened their closed markets to foreign

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  • Triple Bottom Line

    Triple Bottom line. Corporate sustainability involves meeting the needs of today’s stakeholders in a manner that protects the environment and resources needed for future generation. It is directed at improving a company’s triple bottom line, which covers its performance on economic environment and social metrics. Economic. Barclays demonstrated significant success in delivering much better financial results between 2002 to 2005. They improved the cost-to-income ratio by right sizing the business

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  • Case Study: Bottom of the Pyramid

    CASE 33 Marketing to the Bottom of the Pyramid Professor C. K. Prahalad’s seminal publication, The Fortune at the Bottom of the Pyramid, suggests an enormous market at the “bottom of the pyramid” (BOP)—a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom, Italy, France, and Japan put together. Demographically

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  • Triple Bottom Line

    Executive Summary This report provides an analysis and evaluation of Triple Bottom Line (TBL) accounting. Many corporations adopt and follow the novel term, along with the public increasing public concern of social and environmental performances. The research pays attention to the arguments for and against the TBL accounting in corporate accounting reporting. Many companies concur with the significance of concept to reinforce their business, yet others hold the view that TBL is accompanied

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  • American Bottom

    The History of the American Bottom Two of the nations largest rivers meet in the American Bottom. The Mississippi and Missouri Rivers served as channels of change to the area, bringing outside influences of many different peoples to an Indian-inhabited land. Like the constant flow of the rivers, there was a constant change in the American Bottom. The progress eventually developed the area into a center of economic activity and gateway to the west, but also excluded native and long-time residents

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  • Marketing to the Bottom of the Pyramid

    CASE 33 Marketing to the Bottom of the Pyramid Professor C. K. Prahalad’s seminal publication, The Fortune at the Bottom of the Pyramid, suggests an enormous market at the “bottom of the pyramid” (BOP)—a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom, Italy, France, and Japan put together. Demographically

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  • Bottom of the Pyramid

    ESSAY ONE MAKING CONNECTIONS DRAFT Bottom of the pyramid (BOP) refers to refers to the poorest yet largest economic group in the world as it shows on figure 1. This was a term introduced by http://recyclewashington.files.wordpress.com/2010/05/graphic-world-economic-pyramid-web1.gif?w=510 http://recyclewashington.wordpress.com/category/economics/ These income values are based on the purchasing power in US dollar, and the BOP represents the tier 4 which earns less than $1,500 a year per head

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  • The Triple Bottom Line Book Report

    The Triple Bottom Line: How Today’s Best-Run Companies Are Achieving Economic, Social, and Environmental Success— and How You Can Too I chose this book because the title drew my attention since the beginning. When I read the title I understood that in this book the Author’s were going to talk about how big corporations deal with sustainability. That for me was really important, as sustainability is such a hard concept to grasp. I believe that the best way to understand about sustainability

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  • Fair Trade Triple Bottom Line

    How Fair Trade positively affects: Economy | Environment | Social Equity | It creates jobs that allow workers to gain a living wage, not just subsistence. Less money goes to a middle person; thus workers improve their lives and those of their families. When people earn a living, they enter the ranks of those who are able to contribute to society through payment of taxes. | Organic products protect the natural environment as well as workers. (For example, Fair Trade food products such as coffee

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  • Fortune at the Bottom of Pyramid

    to overcome these constraints by addressing fair policy and business contracts and by fostering new business models with product and process innovations in order to enable the BOP market to function more efficiently and productively on commercial lines. The BOP Business Taskforce should implement Fair Trade policies by purchasing the products and services at market price and providing good quality goods and services in return. According to the Global Exchange Development[9], fair trade should

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  • Teamwork Affects the Bottom Line

    motivate and reward staff members. Quotes about teamwork and team pay: "Coming together is a beginning; keeping together is progress; working together is success.”― Henry Ford “There is no 'i' in team but there is in win.”― Michael Jordan “The bottom line is, when people are crystal clear about the most important priorities of the organization and team they work with and prioritized their work around those top priorities, not only are they many times more productive, they discover they have the time

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  • The Bottom of the Pyramid

    CASE 33 Marketing to the Bottom of the Pyramid Professor C. K. Prahalad’s seminal publication, The Fortune at the Bottom of the Pyramid, suggests an enormous market at the “bottom of the pyramid” (BOP)—a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom, Italy, France, and Japan put together. Demographically

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  • Dilmah Triple Bottom Line Analysis

    Dear Prof and Classmates. Dilmah Tea 3BL Analysis. Dilmah is a tea company Founded in 1974 by merill Fernando. The company shares great love for good tea with tea aficionados around the globe. PROFIT See the summary below from the annual report 2010 – 2012. HIGHLIGHT. | 2010Rs.,000 | 2011Rs.,000 | 2012Rs.,000 | % Change2010-2011 | % Change2011-2012 | %Change2010-2012 | | | | | | | | Turn Over | 4,949,561 | 5,789,033 | 5,839,922 | 17% | 0.9% | 17.9% | Net Profit

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  • Federalism - a Race to the Bottom

    The Politics of Competitive Federalism: A Race to the Bottom in Welfare Benefits? Author(s): Craig Volden Source: American Journal of Political Science, Vol. 46, No. 2 (Apr., 2002), pp. 352-363 Published by: Midwest Political Science Association Stable URL: http://www.jstor.org/stable/3088381 . Accessed: 29/01/2014 22:22 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is a

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  • Mass Media: Headlines or Bottom Lines?

    Hunter Bailey Instructor Ploessl CO 225-01 5 September 2014 Mass Media: Headlines or Bottom Lines? There may have been a time when one could open a newspaper and not have to worry about cross-referencing and fact checking every story that was read. Those are the days of the past. Ever since the collapse of healthy competition in the mass media industry, the motives of stories and the intentions of the news outlets are being brought into question. Oftentimes, one can find that when watching one

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  • Analysis on Triple Bottom Line and Systems

    Analysis on triple bottom line and systems theory Corporate social responsibility is one of great debate for many years. Nobel prize-winning economist Milton Friedman believes the corporate responsibility a business has is to its shareholders making a profit, while Michael E. Porter and Mark R. Kramer believes businesses and society are interwoven (Newton, 2012). The purpose of this analysis is to analyze the ways in which systems theory and triple bottom line theory support or negate each other

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  • Bottom Up Theory

    Bottom-Up Process Individuals have the potential to interact with each other and form a huge system. These individuals can include humans, animals, insects, or places, and they are shown in the readings organizing themselves and building successful systems. In Steven Johnson’s essay, “The Myth of the Ant Queen,” he argues that the queen is not the leader of the ant colony, but the colony instinctively protects her from danger because it is in the colony’s best interest. In “An Elephant Crackup,”

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  • History of American Bottom

    The History of the American Bottom Two of the nations largest rivers meet in the American Bottom. The Mississippi and Missouri Rivers served as channels of change to the area, bringing outside influences of many different peoples to an Indian-inhabited land. Like the constant flow of the rivers, there was a constant change in the American Bottom. The progress eventually developed the area into a center of economic activity and gateway to the west, but also excluded native and long-time residents

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  • Marketing to the Bottom of the Pyramid

    Marketing to the Bottom of the Pyramid 2. Marketing to the BOP raises a number of issues revolving around the social responsibility of marketing efforts. Write a position paper either pro or con on one of the following: Question 2a: It is not exploitation for a company to profit from selling soaps, shampoo, personal computers, and ice cream, etc., to people with little disposable income. In the corporate world, there is little or no attention of the multinational companies on marketing the products

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  • Strategies for the Bottom of the Pyramid

    Strategies for the Bottom of the Pyramid: Creating Sustainable Development C. K. Prahalad Harvey C. Freuhauf Professor of Business Administration University of Michigan Business School Ann Arbor, MI 48109 Phone: 734-481-9194 Fax: 734-481-0684 E-mail: cprahalad@aol.com Stuart L. Hart Associate Professor of Strategic Management Director, Sustainable Enterprise Initiative Kenan-Flagler Business School University of North Carolina Campus Box 3490, McColl Building Chapel Hill, NC 27599 Phone: 919-962-8405

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  • Marketing to the Bottom of the Pyramid

    MARKETING TO THE BOTTOM OF THE PYRAMID 1. Before starting the general guidelines, I would like to explain the concept of BOP segment, this concept was first used by Professor C. K. Prahalad. As we can see in the text, the definition of this term is “a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom

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  • Tripple Bottom Line

    more results from the companies, not only related with financial aspects, but social and environmental aspects, as well. These requirements make a change about the way strategic management is being done, in order to include the triple bottom line. The triple bottom line is an accounting framework that incorporates three dimensions of performance: social, environmental and financial. These dimensions are called the three P´s: People, Planet and Profits. What is the challenge? In the past

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  • Triple Bottom Line

    Triple Bottom Line Andrea Ciuffoli Brandman University Financial Reporting and Analysis ACCU 602 Charmaine Felder, Ph.D, CPA June 5, 2015 Triple Bottom Line Introduction On October 22nd 2013, Apple unveiled thinner iPads and faster Mac computers ahead of a competitive holiday shopping season (Gupta & Chan, 2013). The invitation to this unveiling event sent to major members of the press was teasing: "We still have a lot to cover." While millions of people were tuned in to watch Apple’s

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  • Created Theory: Ethical Bottom Line

    Created Theory: Ethical Bottom Line Introduction The Ethical Bottom Line Theory is developed on the bases of the case study and CSR theories and the traditional concept of accounting system. In traditional business accounting and common usage, the "bottom line” refers to either the “profit” or “loss”, which is usually recorded at the very bottom line on a statement of revenue and expenses. The Triple Bottom Line was coined by Elkington (1994) to introduce the full cost accounting

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  • Marketing to the Bottom of the Pyramid

    CASE 3-3 Marketing to the Bottom of the Pyramid Professor C. K. Prahalad’s seminal publication, The Fortune at the Bottom of the Pyramid, suggests an enormous market at the “bottom of the pyramid” (BOP)—a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom, Italy, France, and Japan put together. Demographically

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  • Bottom of the Pyramid

    Local Entrepreneurs over MNCs Multinational companies are not the answer to the situation of the people at the Bottom of the Pyramid, MNCs efforts cannot handle the world’s poor. It is the small and local entrepreneurs that will make a greater impact on alleviating poverty. Aneel Karnani stated in Misfortune at the Bottom of the Pyramid, “The BOP proposition calls for price reductions of over 90%”. Let us be realistic here it is seemingly impossible to reduce the price that much and do you

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  • The History of the American Bottom

    The History of the American Bottom Two of the nations largest rivers meet in the American Bottom. The Mississippi and Missouri Rivers served as channels of change to the area, bringing outside influences of many different peoples to an Indian-inhabited land. Like the constant flow of the rivers, there was a constant change in the American Bottom. The progress eventually developed the area into a center of economic activity and gateway to the west, but also excluded native and long-time residents

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  • Marketing to the Bottom of the Pyramid

    eliminating over-estimation, it increases the quality of education provided to students. By using OES, students have some advantages: Firstly, OES can help students save time for a reason that they can avoid many unnecessary steps, such as waiting in many lines to get the form, filling the from and waiting for supervisor to get advices. In addition, for some students living far from campus they can also save time and transport cost since they are able to directly enroll their courses by OES without going

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  • Bottom of the Pyramid Essay

    The concept of the bottom of the pyramid (BoP) refers to the largest socio-economic group of individuals who are amongst the poorest in the world. Although those individuals living at the bottom live in severe poverty, the notion is that there is a fortune at the BoP for multinational organizations to exploit. There is a considerable amount of market potential that exists within these groups. An organization can make an effort to capitalize on this potential, changing or creating a sustainable business

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  • Bottom of the Pyramid

    CASE 33 Marketing to the Bottom of the Pyramid Professor C. K. Prahalad’s seminal publication, The Fortune at the Bottom of the Pyramid, suggests an enormous market at the “bottom of the pyramid” (BOP)—a group of some 4 billion people who subsist on less than $2 a day. By some estimates, these “aspirational poor,” who make up three-fourths of the world’s population, represent $14 trillion in purchasing power, more than Germany, the United Kingdom, Italy, France, and Japan put together. Demographically

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  • Bottom of the Pyramid

    ongoing debate on if it is possible to integrate dominant economies with the bottom of the pyramid which are the 4 billion people who have less than 2$ per day. It occurs questions like if it is possible for companies to compete by serving people who counted as bottom pyramid? Is it possible for those poor people to survive by being consumers of MNCs? Prahalad believes that it is a win win for both MNCs and tier 4 (bottom of the pyramid). In other words, he believes that it is possible to sell

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  • Producing for the Bottom of the Economic Pyramid

    buitenlandse afzetmarkten om hun omzet te vergroten. Waar traditioneel gezien de aandacht van grote westerse bedrijven ligt bij bestaande, volwassen westerse markten of de elite van ontwikkelingslanden is de laatste jaren een nieuwe marktvorm in opkomst; de bottom of the economic pyramid markt (BOP-markt). De doelgroep bij het produceren voor de bodem van de economische piramide zijn de armen en lage middenklasse van de wereldbevolking. Deze doelgroep bestaat uit vier miljard mensen die leven van minder dan

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  • Bottom Billion

    The Bottom Billion The development of the poor countries has been a challenge during the past decades. The world consists of one billion rich people and five billion poor people. Most of five billion live in countries that are developing. However, there are one billion people that live in countries that are falling behind and even apart. These countries are facing a bigger problem that one can imagine. The world is becoming globalized. Countries are reducing import quotas and export fees facilitating

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  • Rock Bottom Records Proposal

    Business Proposal Sheldon Hensley BIS/220 March 19, 2012 Ross Sines Business Proposal Rock Bottom Records A Business Proposal to Add E-Commerce to the Company Prepared for Rock Bottom Records Prepared by Sheldon Hensley March 19, 2012 Table of Contents Executive Summary 4 Introduction 5 Background 5 Proposed Action 5 Cost Table 8 Executive Summary Doing business in today’s economic structure is not the same as it was 20 years ago

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  • Marketing to the Bottom of the Pyramid

    Case Study-Marketing to the bottom of the pyramid 1) Bottom of the pyramid refers to the largest but poorest group that consists of 2.5 billion people who live on less than $2.50 a day. This group of people has relatively different needs as compared to the urban society due to the fact that their living environment is very different from the big urban cities. Culture of the target market the company is heading into should be one factor that the company should look into. The demographics of the

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  • Alcan Gove Pty Ltd - Social Bottom Line

    Gove Pty Ltd - Social Bottom Line _____________________________________________________________________________________________________ Anna Nguyen 3855647 Alcan Gove Pty Ltd - Social Bottom Line Introduction Alcan Gove reports their social bottom line in the Environment Impact Statement (EIS), which considers and analyses the social, economic and environmental impacts that may arise and how these impacts can be dealt with (Alcan, 2007d, p.1). The social bottom line assesses the surrounding

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  • Marketing to the Bottom of Pyramid

    Case Study Assignment ------------------------------------------------- Marketing to the Bottom of the Pyramid Case Study: Bottom Of The Pyramid 1) Firstly, firms have to understand that the BOP market is living in a vastly different environment from the urban countries hence they have to cooperate with the local government to reach out to this segment. Marketing to the BOP market require major considerations on the type of product to be marketed, technology availability, distribution

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  • Bottom of the Pyramid Proposal

    Sean M. Hart GBUS 496 Individual BOP Proposal This paper will evaluate the potential of “bottom of the pyramid” opportunities for a multi-national electric generation and distribution company. Initially, the basic elements of strategy needed for serving this market will be examined. Next, the AAA factors will be evaluated to determine if there are advantages to be obtained by globalizing the proposal. Lastly, cultural differences that may affect the business will be examined. Company

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  • Triple Bottom Line Performance of Taj Group of Hotels

    Review Triple Bottom Line performance Taj Group of Hotels tries to uphold the Tata’s way of business with trust, transparency and commitment to human values and makes a constant endeavour to align and integrate its efforts to address the societal needs and challenges. People The hospitality business success is a function of guest satisfaction and IHCL goes beyond the call of duty to bring warmth and care in all the guest interactions. This enhanced customer satisfaction builds customer loyalty

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  • The Calvary Nails of Rock Bottom

    Roberts, Joe ITDS 1145 – American Jesus Summer 2012 The Calvary Nails of Rock Bottom In many Alcoholics Anonymous meetings the term “rock bottom” is used as often as the word recovery. In the painting “Calvary,” the artists presents to the audience two characters in a small room with objects of sinful desires. What is striking however, is the two very different men portrayed. A tattooed, pierced, and rough looking man is administering drugs intravenously into his arm. Or is it his arm? Behind

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  • Triple Bottom Line

    International Journal of Business, Humanities and Technology Vol. 1 No. 3; November 2011 Sustainability and Triple Bottom Line Reporting – What is it all about? Aimee Jackson College of Business University of Louisiana – Monroe Monroe, LA 71209 USA Katherine Boswell, PhD, CIA Assistant Professor of Accounting College of Business University of Louisiana – Monroe Monroe, LA, 71209 USA Dorothy Davis, DBA, CPA Associate Professor of Accounting College of Business University of Louisiana

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