WAL-MART IN GERMANY
The case features in David Needle (2010), Business in Context, 5th edition, Cengage/South-Western, pp. 159-62.
The Wal-Mart Success Story
The first Wal-Mart store was established by Sam Walton in 1962 in Rogers, Arkansas. At first expansion was steady with 24 stores by 1967. The initial focus for Wal-Mart operations was small town, rural America. The company grew to 276 stores by 1980 and the Wal-Mart empire reached 640 stores by 1984. The company currently has around 4,100
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